Designing and setting up a personal training studio can be hugely profitable as well as rewarding on your journey to be self-employed as a personal trainer.
Your, you will learn everything you need to know to get your studio up and running. I highly recommend checking out my article on corrective exercise specialist training as well as sport nutrition certifications as they can help you make more money being self-employed.
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It takes a right amount of knowledge and motivation to pull off building your studio, but once it is all done there’s nothing you will be more proud of. Not only will you be proud of your accomplishment but it will also be hugely profitable for your business and will give a good bump to your training salary.
In general, working as a personal trainer can be tough if you are working for a corporate gymnasium or even a local studio. This is because you split the money that comes from your clients between multiple people including the owners of the trim as well as the people that sell the personal training.
If you start your training business and work out of a private training studio that you own, you will be making 100% of what your client pays for your time and knowledge. On top of this, if you have other personal trainers that work in your studio with clients, they will typically pay you a certain percentage of the money they make for the use of your facility.
Let’s go over everything you need to do to achieve your goal of creating a studio.
Purchasing studio space or renting it out
Out of all of the expenses that you will need to take into account while creating your personal training studio, this will undoubtedly cost the most. The cost for your training space will vary depending on where you live. A rough guess would be anywhere between $400 a month to $3000 a month.
On the more expensive end would be someplace like San Francisco California where rent is extremely high. The best place I would suggest to look for studio space is on craigslist.com. You should be able to find a reasonable estimate of how much it will cost by searching on that website.
The amount of space that you will need depends on what type of clients you work with. Are you a cross fit personal trainer that likes to do circuit training. What specific kind of equipment do you need? Do you need squat racks? (These take up a lot of space).
Also how many people are you expecting to join your studio once you open? Will you be mostly doing one-on-one personal training or will there be group exercise sessions? These are all fundamental questions when considering how much space and equipment you will need!
It may be a great idea to start on the smaller end and work your way up once your studio becomes popular, and you have more clients to work with. You can always switch locations and get a bigger studio if need be down the road.
Creating a space that is optimal for fitness training
If the studio that you rent out is not optimally designed for exercise and fitness, you will need to do some renovating of your own. Depending on how much renovating is necessary, this location may not be worth it for you.
At the very least you need to get rubber floor tiles for all types of exercises. This is especially true if you do Olympic style weightlifting to protect your floor.
Depending on what type of equipment you need, you may need to switch things around. For example, if you like doing workouts with TRX bands, I would suggest you have beams that you can suspend them from.
Purchasing the necessary equipment
The second largest expense will probably be buying all the equipment required to fill out your studio. Once again, It all depends on what type of clients you train and the equipment that is necessary to have excellent workouts.
If you are a functional trainer or a corrective exercise specialist that only uses light dumbbells, stability ball, Bosu balls and resistance bands, you can get away with just spending $1-$2000. If you train athletes or powerlifters, you will most likely need large pieces of equipment such as bench presses, squat racks and lots of Olympic weights to have sufficient workouts.
This equipment is costly! You will also most likely want preset dumbbells. These dumbbells can cost close to $5000 if you work your way up to weights that are over 100 pounds each.
This necessary equipment will most likely be your most considerable upfront cost, but once you have all of it will last a very long time and eventually pay itself off tenfold.
Purchasing liability insurance
Previously if you had been working for a local studio owner or commercial gymnasium, you most likely never thought twice about liability insurance. Most of these companies or studios pay for liability insurance for their trainers.
Once you are working on your own, you will need to purchase liability insurance either through the certifying agency company such as NASM or ACE or wherever you received your certification or some other insurance agency.
Also if you have other personal trainers that are working in your studio, it is a good idea to get liability insurance for them as well. You can always ask them to buy their liability insurance, but it is an excellent incentive for them to work at your studio if you include it for them.
Most studio owners pay for their trainer’s liability insurance. There are dozens of personal training liability packages that are on the market that will be able to cover you as well as any trainers in your studio. Check out my complete article on personal training liability insurance!
Conclusion on creating a personal training studio
In the end, running your personal training studio may be difficult at first but is hugely profitable and rewarding in the long run. It may not be in your budget right now to pull off this transition to working for yourself in your place.
Make sure to calculate all the expenses that I listed above to find out how much it will personally cost for you. If you have a lot of clients that are willing to work with you in your studio, it might be an excellent option for you.
Although you may not see a high return in your first few months of owning the studio, this is a long-term investment, and you should see it like that. Eventually, you will be making much more money than you would be at a commercial gym.
You will also be working entirely for yourself as well as running a much more elaborate business. Let me know if you have any comments or experiences with opening a studio!