Institute for I­­ntegrative Nutrition Review - Is it for you?

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    Institute for I­­ntegrative Nutrition Review

    Hi, everyone! Coach Tyler here.

    In this blog piece, it’s time for an in-depth review. In it, I will be taking a look at the holistic nutrition certification offered by the Institute for Integrative Nutrition.

    There are plenty of holistic nutrition certifications out there. So finding one that is right for you can be a tough task.

    That said if you are looking for one that is extremely comprehensive and covers everything you need to know about holistic nutrition you should have this one near the top of your list as this Integrative Nutrition review will show.

    It’s packed with all the information you need to become an expert in holistic nutrition and more importantly, a qualified Integrative Nutrition health coach.

    But before we really get into it, a reminder that if you have any questions, don’t hesitate to leave me a comment here.

    Also, visit the home page for the most recent and popular articles. Check out my free nutrition certification study guides here.

    Ok, let’s start this Institute for Integrative Nutrition review!

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      IIN Pros and Cons

      One of the first things I like to do when reviewing a certification is to take a good look at the pros and cons. This is a great way to quickly sum up what it is that could make or break a certification in each individual’s eyes.

      IIN Pros and Cons


      • The IIN is the largest nutrition school on the planet
      • This is one of the most comprehensive holistic nutrition certifications that you can get
      • Three core concepts are the basis for the nutritional aspect of this certification
      • IIN also provide all the information you need on how to coach people to a better lifestyle
      • The business side of becoming a holistic health coach is not ignored at all
      • Certified IIN health coaches get access to over 100 dietary plans
      • If you graduate, you gain 40 college credits that can be used towards a bachelor’s or master’s degree.


      • It will take a year to become certified as an IIN holistic health coach
      • Although not the most expensive course out there, this certification isn’t cheap

      IIN General Information

      IIN General Information

      Let’s start this section off by telling you a little bit more about the IIN. The organization has been around since 1992 and was started by Joshua Rosenthal.

      Their holistic nutrition health coach certification has been completed by 100,000 students all over the world. In fact, graduates have become certified health coaches in 150 countries worldwide. Now those are some impressive numbers, right?

      And while there are many other holistic nutrition certifications out there, IIN’s offering, in my book, is right at the top of the tree and they are even licensed by the New York State Department of Education.

      Please, note, like many other certifications you need to hold a high-school diploma or equivalent at least be 18 years of age to qualify as a student. IIN also offers a free sample class on their website, which is a great way to find out even more about the organization as well as the certification.

      Core Principles

      Core Principles

      It’s important to understand the core principles on which the IIN build their certification.

      Core Principal No. 1 – Food Changes Everything

      Starting with food, IIN focuses on that which not only feeds and nourishes but helps people make a positive effect on their lives by making the correct lifestyle choices. And when it comes to food choices, organic and locally sourced produce is key. This food includes:

      • Animal and vegetarian-based protein
      • Whole grains
      • Fats from plant-based sources
      • Water

      Of course, these choices are adapted to each individual’s specific requirements.

      Core Principal No. 2: Bio-individuality

      A critical theme of IIN’s nutrition concept is that each individual is different and that that solution that works for one, might not work for another. That’s because our bodies all react in different ways and for that reason, the IIN doesn’t just have a few dietary plans that they rely on.

      In fact, they have over 100 different dietary concepts that are the basis of this certification. So that means finding the right plan for each of your prospective clients and their lifestyle or nutrition problems is made easier.

      Core Principal No. 3: Primary food

      While food is of course important, IIN sees it as a secondary form of nourishment. And herein lies their concept of primary food and the overall wellbeing of a person. IIN break this down into four key areas:

      • Relationships: This is about building relationships that help fall in with wants and needs and that provide support
      • Physical activity: Increasing daily physical activity as a way of improving health
      • Career: A happy work life is an important part to physical and emotional wellbeing
      • Spirituality

      IIN’s Comprehensive Curriculum

      IIN's Comprehensive Curriculum

      No doubt about it, IIN offers an impressive curriculum that covers just about everything that you need to know when it comes to holistic nutrition.

      There are five key modules that you will be exposed to over the course of your studies.

      These are:

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      • Nutrition and Health
      • Coaching Skills
      • Primary Foods
      • Bonus Business
      • Foundation and Guidance

      I think it’s important to take a look at these in greater detail. Make no mistake, they are incredibly in-depth so it’s good to know just what each module entails, right?

      Module 1 – Nutrition and Health

      The first module that you will encounter on this course covers all you are going to need to know about nutrition and how it can impact the health of a client.

      Incredibly, there are 48 areas of information that form part of this module!

      So what can you expect to learn about while working through it? Well, let me highlight a few concepts I think are pretty important when it comes to holistic nutrition.

      For example, the nutrition and health module is going to teach you about:

      • Food labels and how to read them properly
      • The basics of how to cook healthy
      • Vitamins, minerals and supplements
      • Nutrition and disease prevention
      • Clean eating
      • Physical activity and diets
      • The impact of stress on healthy eating
      • The A-Z of whole foods
      • How to lose weight, gain weight or maintain weight

      Module 2 – Coaching Skills

      Module 2 - Coaching Skills

      You can have all the head knowledge but if you suck at coaching people, it won’t count for much. And that’s a fact.

      And because of that, IIN places a great emphasis on coaching skills. In this module, which covers the subject of coaching in excellent detail, there are 22 areas of information regarding coaching and the skills needed to turn yourself into an effective and successful holistic nutrition health coach.

      These include:

      • How to listen and then connect with clients
      • How to coach effectively
      • Coaching groups
      • Setting up clients for success
      • Time management
      • Communication

      I think this is often an overlooked area in not just holistic health certifications but others as well. Many give you all the theoretical information you need to make a success of your endeavors but often forget the actual coaching part.

      While this comes naturally to some, having it laid out in front of you in such detail is awesome!

      Module 3 – Primary Food

      We have already talked a little about primary foods and the part they play in IIN’s overall approach to nutrition. As a recap, IIN believes that while food is important, there are other areas in our lives which we should also focus on to maintain our overall health and wellness.

      Areas of information handled in this module vary and include:

      • Financial literacy and the basics of healthy spending
      • Self-worth and self-love
      • The power of self-care
      • A person’s relationship with food
      • Cutting out limiting beliefs
      • Meditation and basic breathing routines

      That’s a wide variety of subjects! And it’s just a sample of what to expect. The thing is, each and every one of these affects us and our psyche. And that, in turn, plays on what we end up putting in our bodies.

      Essentially, what the IIN is trying to say is that by controlling these variables, its easier to control our overall nutrition. This helps us focus on what we eat and leads to a healthier mindset.

      Module 4 – Bonus Business

      Module 4 - Bonus Business

      Now you can have all the knowledge in the world, the client savvy to match it but if you struggle with the business aspect of being a holistic nutrition health coach, you probably going to struggle running your own business.

      And that’s the reason many people enter the world of fitness. Because it gives you the opportunity to become an entrepreneur and ultimately, be your own boss!

      It’s for that reason that I love this aspect of the IIN’s curriculum. So let’s take a look at a few concepts that are covered in this module.

      • Business basics
      • How to build your business
      • How to build an online presence
      • How to create a social media presence and network
      • Financial responsibility
      • How to determine your rates
      • Budgeting
      • Marketing
      • Time management

      As you can see, there is a huge amount of information from a business perspective. All in all, 23 separate sections form part of this module.

      Module 5 – Foundation and Guidance

      The foundation and guidance module is the final part of IIN’s curriculum for this certification.

      It consists of 15 areas of information which includes:

      • Authentic happiness and spirituality
      • Healthy relationships
      • Healthy mind, healthy body
      • Total well-being
      • Relationship with food
      • Primary food in action
      • Positive psychology

      A look at study materials and exam information

      A look at study materials and exam information

      As it is online-based, you can complete this certification from anyone where the world.

      That’s thanks to the IIN Learning Center, an app that allows you to study from a range of devices, even your smartphone. So you can take your course work with you anywhere.

      Of course, you could use a laptop or a tablet as well all with the ability to switch devices thanks to the fact that the Learning Center can be synched between them.

      And everything you could possibly need is provided to you. That includes all lessons which are mostly conducted in a video formation, other written lessons as well as the opportunity to participate in discussion groups regarding the various modules that form part of the curriculum.

      Exam information

      IIN includes the price of the exams in your overall certification fee. Overall, you will write four exams which take place every 10 sections.

      Exams are done online and you can decide when to take them. The exam window period is two weeks long and the exam must be completed during this time.

      One thing I find extremely positive about these exams is that you have two attempts at them and to complete your certification, you will need to pass two of the four exams with a 70% pass mark.

      IIN also holds what they call coaching circle conference calls.

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      These take place in the last quarter of the certification and usually number six per week and you are expected to attend four each week to graduate. Each of these coaching circles will take place for around an hour and a half.

      And why are they important?

      Well, it’s a chance to put into practice the skills you have learned in theory. Done in a group setting, I think this is an excellent addition to the certification. Learning from others is always the best way to improve your skillset.

      Another great addition to this certification is health history consultations. Six of these will need to be handed in over during your studies and can be carried on on other students, friends or even family members.

      What’s it going to cost?

      What's it going cost?

      I think it’s important to remember a few things before we get to the overall cost.

      From a holistic nutrition point of view and if you are aiming to become a health coach, then this course is about as comprehensive as you can get. And it’s been run by an organization with over 20 years of experience.

      Just looking at the sheer expertise of the lecturers and guest lecturers on offer, it’s one of the best out there. Plus, it runs for a year. No shortcuts here, that’s for sure!

      Ok, so enough already, I hear you shout. What’s the cost.

      Well, this certification will set you back $5,995. While that might seem like a lot, remember, it’s a full year of study. IIN also provide the practical knowledge over and above all the theory.

      If that amount would be difficult as a one-off payment, you can enter into a payment plan starting from $199 per month.

      Should I consider this certification?

      Should I consider this certification?


      If it’s holistic nutrition that you are looking to study, then I would not hesitate to say go for it. This certification from IIN is simply one of the best available online today.

      And I say that for a number of reasons.

      • It’s as comprehensive as you can get from an information point of view
      • The lecturers and guest lecturers are some of the best in the nutrition business
      • On graduating, you will receive 40 college credits that can be used towards either a Batchelor’s or a Master’s degree.
      • Certified IIN health coaches receive over 100 dietary plans to use
      • Modules are available as a resource for two years after you have completed the certification
      • Course reading material can be downloaded and used forever
      • Various reference libraries that including business resources, marketing resources, and coaching are also available forever

      Incredible, right?

      Institute for I­­ntegrative Nutrition

      That’s some serious plus points that the IIN holistic nutrition health coach certification has to offer. I also like the way the exams are structured, the fact that they are multiple-choice and that you can have two attempts at each exam without having to pay a retest fee.

      This really is one of the best certifications out there!

      Last words…

      Last words

      Thanks for taking the time to read my comprehensive review of Integrative Nutrition’s holistic nutrition health coach certification.

      I hope that I have given you a comprehensive overview of what it is they offer and answered any questions that you may have about the certification or holistic nutrition in general.

      As always, I am more than willing to answer any questions that you still might have or to clear up areas regarding the certification that you still might not be clear on.

      So if you do have any questions, just drop me a comment below and I will be sure to get back to you as soon as I can.


      1. Institute for Integrative Nutrition
      2. Institute for Integrative Nutrition Youtube
      3. Curriculum Guide

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